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The 2016 Workplace Trends Report, which examines key trends impacting business, delves into how cities are remaking their spaces to appeal to connected workers. Unlike the cities that never sleep—New York, Boston, Washington, D.C., and the Bay Area —these are so-called 18-hour cities. Smaller cities like Nashville, Charlotte, Greenville, Indianapolis, Louisville, Portland, Austin and Raleigh/Durham have a new energy and excitement, just not all night long. They are attracting people who want a lower cost of housing while living, working and playing in the same walk-able urban village.
The report uses Nashville as an example. It’s not just the Grand Ole Opry and honky-tonk bars. Its universities, healthcare and transportation industries, along with its vibrant and diverse music scene, is drawing people to live and work in its downtown.
What does this mean for businesses? To retain talent, employers must be aware of these trends and respond to what their employees want. These new urbanites are always connected, which blurs the lines between work and personal life. Employees who consider the office, their homes and their social areas to be part of the same village are looking to their employers to provide concierge services, more dining options, on-site gyms and other quality of life services.
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